See how we helped The Identity Agency build awareness of their new mentorship scheme.
"We didn’t know exactly what we needed, but Sentry Collective guided us through the process and created us exactly what we needed.
"We feel privileged to be one of their clients."
Thomas Atkins
Founder and Branding Consultant, The Identity Agency
Website: www.identityagency.co.uk
The Identity Agency is a branding agency focusing on creating a strong visual identity for their clients. Using a balanced mixture of artistic finesse alongside the latest digital marketing theory, they produce great results through their services.
The Identity Agency reached out to Sentry Collective after meeting at Sparkhouse, a managed office space dedicated to supporting the growth of small businesses in Lincoln. After a few conversations, Thomas approached Sentry Collective to produce a press release to support the launch of their mentorship scheme.
This case study focuses on the journey of the press release from start to finish, and how Sentry Collective supported The Identity Agency in their efforts to build awareness for the launch of their mentorship scheme.
We spoke with Thomas Atkins, Founder and Branding Consultant of The Identity Agency, to understand their experience working with us and how we helped their business.
"We were looking for help to create a press release that could be published locally about our new mentorship scheme.
"We had no expertise in creating press releases, and we didn’t have the time to figure out how to make them, and didn’t think with creating one ourselves that we could be objective enough."
"We didn’t know exactly what we needed, but Sentry Collective guided us through the process and created us exactly what we needed."
The problem we faced
Thomas looked for support from a team of experienced professionals as they didn't have the time or experience in creating a press release.
He says "We had no expertise in creating press releases, and we didn’t have the time to figure out how to make them, and didn’t think with creating one ourselves that we could be objective enough."
"We feel privileged to be one of their clients."
How Sentry Collective helped
The content and support provided by Sentry Collective was well received by Thomas and the team.
"This press release was published by CityX. As a small business, it was really nice to see our business featured in the publication.
"We were really impressed with the quality and speed of the work delivered by Sentry Collective."
Results
Thomas says the press release exceeded his expectations in both quality and his experience.
"Sentry Collective provided us with a high quality, short and snappy press release which we were proud to send to be published."
Could you use some help with creating awareness for your business?
"As a small business, it was really nice to see our business featured in the publication."
Future work
When asked if Thomas would work with Sentry Collective in the future, his reply says it all.
"Really, genuinely impressed.
"I didn't really have any expectations, but even if I did, they would have been exceeded.
"There will be more coming your way!"
Recommend to others
Thomas says that if anybody is looking for content creation, including press releases, that he would happily recommend Sentry Collective.
We'll do some great things together.
We look forward to speaking further with you to see how we can help your business.
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