THE IDENTITY AGENCY

See how we helped The Identity Agency build awareness of their new mentorship scheme.


"We didn’t know exactly what we needed, but Sentry Collective guided us through the process and created us exactly what we needed.

 

"We feel privileged to be one of their clients."

Thomas Atkins

Founder and Branding Consultant, The Identity Agency

Package: Press Release

Case Study


The Identity Agency is a branding agency focusing on creating a strong visual identity for their clients. Using a balanced mixture of artistic finesse alongside the latest digital marketing theory, they produce great results through their services. 


The Identity Agency reached out to Sentry Collective after meeting at Sparkhouse, a managed office space dedicated to supporting the growth of small businesses in Lincoln. After a few conversations, Thomas approached Sentry Collective to produce a press release to support the launch of their mentorship scheme


This case study focuses on the journey of the press release from start to finish, and how Sentry Collective supported The Identity Agency in their efforts to build awareness for the launch of their mentorship scheme. 


We spoke with Thomas Atkins, Founder and Branding Consultant of The Identity Agency, to understand their experience working with us and how we helped their business. 


"We were looking for help to create a press release that could be published locally about our new mentorship scheme.


"We had no expertise in creating press releases, and we didn’t have the time to figure out how to make them, and didn’t think with creating one ourselves that we could be objective enough."

How Things Started


"We didn’t know exactly what we needed, but Sentry Collective guided us through the process and created us exactly what we needed."

Our first steps

 

Getting started with Sentry Collective was easy for Thomas and the team.

 

Thomas said "we approached Sentry Collective to produce a press release to help raise awareness for our new mentorship program."

 

The problem we faced

 

Thomas looked for support from a team of experienced professionals as they didn't have the time or experience in creating a press release.

 

He says "We had no expertise in creating press releases, and we didn’t have the time to figure out how to make them, and didn’t think with creating one ourselves that we could be objective enough."

"We were really impressed with the quality and speed of the work delivered by Sentry Collective."

What We Did


"We feel privileged to be one of their clients."

Objectives

 

Thomas was looking for a press release to raise awareness about their mentorship scheme and create some buzz amongst the local community.

 

Thomas says that his goal was "To create a press release that could be published locally about our new mentorship scheme."

 

How Sentry Collective helped

 

The content and support provided by Sentry Collective was well received by Thomas and the team. 

 

"This press release was published by CityX. As a small business, it was really nice to see our business featured in the publication.

 

"We were really impressed with the quality and speed of the work delivered by Sentry Collective."

 

Results

 

Thomas says the press release exceeded his expectations in both quality and his experience.

 

"Sentry Collective provided us with a high quality, short and snappy press release which we were proud to send to be published."

Could you use some help with creating awareness for your business?

Working With Us


"As a small business, it was really nice to see our business featured in the publication."

Experience

 

Thomas was over-the-moon with the experience and the content created when working with Sentry Collective. 

 

He goes onto say "We were really impressed with the quality and speed of the work delivered by Sentry Collective.

 

"We didn’t know exactly what we needed, but Sentry Collective guided us through the process and created us exactly what we needed.

 

"We feel privileged to be one of their clients."

 

Future work

 

When asked if Thomas would work with Sentry Collective in the future, his reply says it all. 

 

"Really, genuinely impressed. 

 

"I didn't really have any expectations, but even if I did, they would have been exceeded.

 

"There will be more coming your way!"

 

Recommend to others

 

Thomas says that if anybody is looking for content creation, including press releases, that he would happily recommend Sentry Collective. 


We'll do some great things together.


We look forward to speaking further with you to see how we can help your business.


View our availability and book a meeting with us directly.

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